BUILT FOR BENEFITS BROKERS & RETIREMENT-PLAN ADVISORS

Know Whose Benefits Decision Is Open — Before You Call

Every group plan you'll ever win is currently someone else's client. Fundz cross-references Form 5500 filings with live funding and hiring signals — so you see the renewal window, the headcount the plan has outgrown, the incumbent carrier, and what the current broker of record is paid. Before the first call.

THE PROBLEM

A 5500 List Tells You Who Has a Plan.
Not Whose Decision Is Open.

Most brokers prospect from a static 5500 extract: bought annually, sorted by participant count, cold-called top-down. But inertia is the strongest carrier in the market — outside the window when a decision is actually open, the incumbent wins by default. The whole game is timing: the renewal approaching, the funding round that reset the benefits budget, the headcount ramp that broke the plan's economics, the new CFO re-justifying every vendor line.

The static-list motion

You call 40 names off last year's extract. Thirty-eight renewed with their incumbent months ago. One asks how you got their number. “Who's your current broker?” is your opening question — because the list couldn't tell you.

“We just renewed. Call back next year.”

The timing motion

Fundz flags a company that raised $30M eight months ago, doubled past the 110 participants it filed with, and has a plan year ending in 90 days — with the incumbent carrier and the current broker's commissions named from Schedule A. Your first email leads with the renewal date and a benchmark.

“Good timing — we were just saying the plan doesn't fit anymore.”

The Displacement-Window Stack

Built on the full DOL Form 5500 corpus — over a million filings a year — fused with the funding, hiring, and executive-move signals only Fundz tracks alongside it. Re-scored every morning.

Benefit Plans in Play

Thousands of companies that raised in the last 24 months AND have a Form 5500 on record — ranked by renewal proximity, funding recency, and the gap between current headcount and the participants they filed with. Each profile names the incumbent carrier and the broker of record with commissions.

2,500+ companies in play

Money in Motion

Executives who joined freshly funded companies in the last 180 days — a new comp package, a 401(k) left behind to roll over, and a vendor stack about to be re-evaluated. The retirement-plan advisor's cleanest trigger, scored daily.

Nearly 600 execs in motion

Broker Directory

Who broker-of-records whom: 52,000+ benefits brokers from Schedule A Part 1, ranked by filings carried, with sponsor counts and commission volume. Scout the incumbent before every displacement pitch — and know your own book as the market sees it.

52,000+ brokers mapped

Daily Alerts, Territory-Filtered

One email or Slack digest per day, only on days new companies enter your cohorts — filtered to the states you're licensed in. Silence is by design: no new entries, no email.

New entries only

SmartSend Outreach

AI-drafted outreach from your own inbox that opens on the timing signal — the plan-renewal date, the participant gap, the dated exec move — with the incumbent named. Not another "checking in" email.

Leads with the why-now

Full Company Profiles

Every prospect carries its Form 5500 panel — plans, participants, renewal window, carrier, broker, commissions — beside its funding history, hiring signals, verified contacts, and mobile numbers with click-to-call.

The displacement brief, pre-assembled

Why Brokers Choose Fundz Over a 5500 List Vendor

Same public record. Completely different question answered: not who filedwhose decision is open now.

Capability5500 List VendorsFundz Strategic
Form 5500 plan data + Schedule AIncludedIncluded
Funding context (who just raised) Not includedVerified rounds, fused per company
Headcount-vs-plan gap ("outgrowing") Not includedLive headcount vs filed participants
Renewal-window rankingSort by plan year endScore blends renewal + funding + growth
Re-scoredAnnual extractEvery morning
New-entrant alerts Not includedDaily email/Slack, territory-filtered
Outreach drafting Not includedSmartSend opens on the timing signal
Verified contacts + mobiles Not includedIncluded, with click-to-call

Three Practices, One Window

Employee-Benefits Brokers

The displacement motion: renewal timing + the incumbent carrier + the current broker's Schedule A commissions, on every funded prospect. Open with the benchmark, not "who's your broker?"

Retirement-Plan Advisors

Run the pair: undersized 401(k)s at funded sponsors (plan advisory) + executives in motion with stranded accounts (rollovers). The same raise creates both prospects.

PEOs & HR-Tech Sellers

Fresh capital + headcount ramping past the filed plan = benefits infrastructure breaking. That's your qualified-account definition, refreshed every morning.

The complete playbook, free

A 20-minute setup, the daily workflow, outreach templates anchored on renewal dates and participant gaps, and the mistakes to avoid — written for this persona specifically.

Read the Playbook

Plans Built for Benefits Professionals

The Form 5500 product line — Benefit Plans in Play, Money in Motion, and the Broker Directory — lives on Strategic.

Pro

$59/mo

The signal engine + daily leads + outreach

Funded & Hiring Now cohort + daily alert
Daily AI leads scored to your ICP
SmartSend signal-anchored outreach
Verified contacts + mobile click-to-call
Company profiles + funding history
AI daily briefings
Start Pro
FOR THIS PERSONA

Strategic

$99/mo

Everything in Pro + the Form 5500 product line

Benefit Plans in Play — renewal timing + incumbent carrier + broker commissions
Money in Motion — execs at funded companies
Broker Directory — 52,000+ brokers of record
Daily section alerts, territory-filtered, email + Slack
Form 5500 panel on every company profile
Lender Intelligence (UCC) included
2 seats included
Start Strategic

The Record Is Public. The Timing Is the Product.

Every Form 5500 names a plan, its renewal cadence, and — on Schedule A — the incumbent carrier and what the current broker is paid. Anyone can buy the extract. What no extract can tell you is that the sponsor also raised capital eight months ago and doubled headcount past the plan it filed — the forces that turn a renewal from a rubber stamp into an open decision.

1M+ filings ingested yearly. Verified funding events. Live hiring signals. Cross-referenced and re-scored every morning — that fusion is what you can't build from a CSV.

Show Up When the Decision Is Open

Renewal windows with dates on them. Incumbents named before the first call. New prospects in your inbox the morning they qualify. See the live data free — no account required.