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INDUSTRY FIRST

Aspire.Io Acquires Indian Saas E-Commerce Team From Commerceup

Oct 03, 2023almost 2 years ago

Acquiring Company

Aspire.io

Acquired Company

SaaS E-Commerce Team

Social Media MarketingContent MarketingBrand MarketingDigital MarketingSaasMarketingAdvertising

Description

Aspire.io, the leading influencer marketing platform, today announces the acquisition of the Commerceup team at India-based, end-to-end SaaS ecommerce platform. Twelve team members plus executive leadership joined Aspire's Product Team to build and scale influence-driven commerce, focusing on attributable ROI and marketing spend efficiency through the power of user-generated content.

Company Information

Company

Aspire.io

About

Aspire.io is the leading influencer marketing platform driving positive influence at scale. Since 2014, Aspire has helped brands build and manage relationships with millions of influencers and deliver outsized value. Brands and creators use Aspire to find and vet each other, activate influencer marketing campaigns of any size, and put the magic of branded content to work at scale. As a recognized leader by Forrester Research, Aspire has paid out over $100M to creators and is trusted by over 900 top brands like Ray-Ban, Maude, Garnier, M&M's, and 1-800 contacts. For more information about Aspire's leading platform or to get in touch with our expert-in-house agency services team, please visit www.aspire.io

FundzWatch™ Score

87
High M&A Activity

M&A Insights

Based on deal data
Integration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed