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Pmg Acquires Camelot Strategic Marketing & Media, Expanding Services To Drive Transformational Impact

PRIVATEOct 02, 2023

Acquiring Company

PMG

Acquired Company

Camelot

AdvertisingMarketingAdvertisingMarketing

Description

PMG today announced the acquisition of Camelot Strategic Marketing & Media, one of the largest independent agency buyers of video, OTT, and CTV, and leaders across business and marketing transformation for more than 40 years. Headquartered in Dallas, TX, Camelot, whose marquee customers include Intuit, Charter Communications, Experian, Michaels, and Whole Foods, will join PMG, an independent, global full-funnel marketing and technology company headquartered in Fort Worth, Texas.

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Company Information

Company

PMG

Location

2601 Olive St

About

PMG is a global independent marketing services and technology company that seeks to unlock potential for people and brands. Driven by shared success, PMG brings together business strategy and transformation, creative, media, and insights, all powered by our proprietary marketing operating system, Alli. With offices in New York, London, Dallas & Fort Worth, Austin, Atlanta, Brighton, Costa Rica, Cleveland, and Dusseldorf, our team is made up of more than 1,000 employees globally, and our work for brands like Apple, CKE Restaurants, Dropbox, Experian, Intuit, Kohler, Sephora, Travelex, and Whole Foods has received top industry recognitions including Cannes Lions and Adweek Media Plan of the Year.

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Frequently asked

Who acquired Camelot?

Camelot was acquired by PMG. The deal was reported on October 2, 2023. PMG is a global independent marketing services and technology company that seeks to unlock potential for people and brands. PMG is privately held and operates in Advertising.

When did PMG acquire Camelot?

PMG's acquisition of Camelot was reported on October 2, 2023. PMG today announced the acquisition of Camelot Strategic Marketing & Media, one of the largest independent agency buyers of video, OTT, and CTV, and leaders across business and marketing transformation for more than 40 years. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.

What does Camelot do?

Trailblazing through 40 years in the media and marketing industry, Camelot Strategic Marketing & Media, is a Dallas-based independent agency with over 150 employees in cities across the U.S. – including New York, Los Angeles, and Baltimore. It is privately held, operating in Advertising.

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Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 281,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.