logo
Intelligence
Tracking
Tools
logo
Intelligence
Tracking
Tools

Isovera Acquires The Boston Group In A Strategic Move To Enhance Capabilities For Clients

Nov 01, 2023•about 2 years ago

Acquiring Company

Isovera

Acquired Company

The Boston Group

AndoverBostonDigital MarketingMarketingAdvertising

Description

Isovera, a leading digital creative agency, is excited to announce its acquisition of The Boston Group (TBG), a distinguished global marketing communications firm. This strategic partnership enables organizations to seamlessly go to market with competitively differentiated brand platforms across all audience channels. The collaboration merges both organizations' talents and deep expertise across diverse B2B categories, delivering even greater capabilities and efficiency to a robust roster of leading clients.

Company Information

Company

Isovera

Location

Andover, Massachusetts, United States

About

Isovera, a full-service digital marketing agency, stands out with its unique blend of authenticity and ingenuity. Believing in moving the needle for its clients, Isovera combines big agency thinking with small agency benefits, seamlessly uniting marketing and technology to deliver solutions that leave a measurable impact on your brand. With over 24 years of experience, Isovera offers a range of services, including agency of records, project-based engagements, and monthly success plans. Inc. Magazine also named Isovera on its iconic Inc 5000 ranking. For more information, please visit https://isovera.com/.

M&A Insights

Based on deal data
Integration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed