SAMMMM, a Gen Z beauty brand founded by 16-year-old Samara Roy, raised ₹10 crore in seed funding and achieved 17x sales growth with rapid market adoption.
Amount Raised
₹100 Million
Round Type
Seed
MumbaiRetailBeautyLifestyleCosmeticsDescription
SAMMMM, a self-care brand launched in June 2025 by 16-year-old Samara Roy, secured ₹10 crore in seed funding. The brand, co-founded with Mantosh Roy and Rishi Seth (both former Nykaa executives), focuses on inclusivity and Gen Z/Gen Alpha consumers. SAMMMM's flagship pH-reactive lip tint product achieved impressive traction, selling one unit every 2 minutes. The company experienced 17x sales growth following its funding round.
Quick answer
Sammmm raised ₹100 Million in a Seed round, dated September 30, 2026. Sammmm is based in Mumbai, Maharashtra, India.
- How much did Sammmm raise?
- Sammmm raised ₹100 Million in a Seed round on September 30, 2026.
- What does Sammmm do?
- Sammmm is a teen self-care brand founded in 2024 by Rishi Seth and Mantosh Roy.
- Where is Sammmm based and how big is it?
- Sammmm is based in Mumbai, Maharashtra, India. Fundz records about 7 employees.
- Who are the decision-makers at Sammmm?
- Fundz holds 1 contact at Sammmm. Names and contact details are shown to Fundz members.
Source: Fundz verified event record.
Who else raised in Retail and Beauty around the same time
Companies in the same sectors as Sammmm that raised within 45 days of this round, from Fundz verified event records.
- Firi raised $3M (Seed) on September 15, 2026.
- Hyeglo Beauty raised $737K (Seed) on November 2, 2026.
- Vama raised $2M (Seed) on November 2, 2026.
- ISLAND Beauty raised $271K (Seed) on October 29, 2026.
- POV Beauty raised an undisclosed amount (Series A) on October 19, 2026.
- Amaani raised $5M (Series A) on September 28, 2026.
Who to call at Sammmm, and when
A new round usually means Sammmm is about to hire and buy. The teams that reach out first get the meeting.
- An alert the day Sammmm raises, hires an executive or expands, scored against what you sell
- The decision-makers there, with verified emails
- Who you already know at Sammmm, from your own LinkedIn network
Works inside ChatGPT and Claude. Ask who to call at Sammmm. With Fundz connected, it knows.
AI made execution free. Knowing first is the whole game now.
Fundz sees it the moment Sammmm raises, hires an exec or expands, usually minutes after it happens, and tells you who to reach.
Related People
Sammmm raised. Fundz records a round at a median of 3.6 minutes from the SEC filing, with the decision-maker attached.
145 of these a day, filtered to the companies you pick, with the decision-maker attached.
5 screens from a live account. No signup.