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Beauty startup Amaani raises $5M Series A led by BECO Capital to expand AÏZA across GCC markets.

PRIVATESep 28, 2026

Amount Raised

$5 Million

Round Type

Series A

Dubai EmirateHealth CareE CommerceFashionBeautyLifestyleCosmetics

Investors

Peak XV’s SurgeHomegrown VenturesBeco Capital

Description

Amaani, a Dubai-based beauty and wellness startup that owns the AÏZA skincare and haircare brand, has closed a $5 million Series A funding round led by BECO Capital with participation from Homegrown Ventures and Peak XV's Surge. The funding brings Amaani's total capital raised to $8 million following a $3 million seed round last year. The new capital will support AÏZA's expansion across the GCC region, with planned launches at Ulta Beauty stores in Saudi Arabia, Kuwait, and Qatar. AÏZA offers vegan, cruelty-free formulations inspired by Arab beauty ingredients and practices, currently available online and at select retailers in the UAE.

Company Information

Company

Amaani

Location

Dubai Emirate, United Arab Emirates

About

Amaani is a new-age consumer company reimagining beauty and wellness from the Middle East, operating the brand AÏZA. AÏZA offers skincare and haircare products inspired by ingredients and beauty practices from the Arab world, featuring ingredients such as dates, black seed, frankincense, and rose. The brand's formulations are vegan, cruelty-free, alcohol-free, and developed in laboratories across Korea, Japan, and Italy. AÏZA is expanding across the GCC with launches planned for Saudi Arabia, Kuwait, and Qatar.

Fundz sees it the moment Amaani raises, hires an exec or expands, usually minutes after it happens, and tells you who to reach.

Related People

3 contacts
Verified contactsShubham, Founder & CEO hidden hiddenSee plans and pricing
Predictive Intelligence
Strategic

ML-powered predictions for Amaani's next move

See what Strategic adds

Funding Insights

What this usually means
Typical timeline to Series B
Series A companies typically raise their next round in 10-18 months

Amaani raised. Fundz records a round at a median of 3.6 minutes from the SEC filing, with the decision-maker attached.

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Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include FundzWatch™ for automated website change detection, Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 285,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.