Kevel raised $23m in Series C funding led by Fulcrum Equity Partners to deepen its retail media focus and drive product innovation.
Mar 07, 2024•over 1 year ago
Amount Raised
$23 Million
Round Type
series c
Investors
Commerce VenturesDunnhumby VenturesIberis CapitalGodwin Capital GroupFulcrum Equity Partners
Description
Kevel, the API led ad serving company, has secured $23m in Series C funding led by Fulcrum Equity Partners, with additional investment from Godwin Capital Group, Iberis Capital, Dunnhumby Ventures, and continued participation from Commerce Ventures. The new funding will enable Kevel to enhance its retail media focus and advance product innovation for retailers and marketplaces.
Funding Insights
Based on industry dataVC-backed spending patterns
VC-backed companies spend 89% more on sales and 100% more on marketing than bootstrapped peers
Tech investment trends
83% of B2B companies plan digital investments, with 79% prioritizing customer experience tech