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Arey, a hair care company for aging hair, secures Series A funding led by Unilever Ventures. The round also includes existing investors Greycroft and Female Founders Fund.

PRIVATESep 22, 2026

Round Type

Series A

Los AngelesHealth CareFashionBeautyLifestyle

Investors

GreycroftUnilever VenturesFemale Founders Fund

Description

Arey, a Los Angeles-based hair care company specializing in products for aging hair, has secured Series A funding led by Unilever Ventures. Existing investors Greycroft and Female Founders Fund also participated in the round. The funding will support new product development, clinical research, retail expansion, and hiring. Arey was founded in 2021 by Allison Conrad and celebrity hairstylist Jay Small.

Quick answer

Arey raised an undisclosed amount in a Series A round, dated September 22, 2026. Investors: Greycroft, Unilever Ventures and Female Founders Fund. Arey is based in Los Angeles, California, United States.

How much did Arey raise?
Arey raised an undisclosed amount in a Series A round on September 22, 2026.
Who invested in Arey?
Greycroft, Unilever Ventures and Female Founders Fund are named as investors in this round.
What does Arey do?
Arey is a Los Angeles-based hair care company specializing in aging hair, founded in 2021 by entrepreneur Allison Conrad and celebrity hairstylist Jay Small.
Where is Arey based and how big is it?
Arey is based in Los Angeles, California, United States. Fundz records about 2 employees.
Who are the decision-makers at Arey?
Fundz holds 2 contacts at Arey, including the Art Director. Names and contact details are shown to Fundz members.

Source: Fundz verified event record.

Who else raised in Fashion and Beauty around the same time

Companies in the same sectors as Arey that raised within 45 days of this round, from Fundz verified event records.

  • Hyeglo Beauty raised $737K (Seed) on November 2, 2026.
  • ISLAND Beauty raised $271K (Seed) on October 29, 2026.
  • POV Beauty raised an undisclosed amount (Series A) on October 19, 2026.
  • Amaani raised $5M (Series A) on September 28, 2026.
  • GLORIAH raised $798K (Seed) on October 28, 2026.
  • Half Magic Beauty raised an undisclosed amount (Series A) on September 18, 2026.

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Company Information

Company

Arey

Location

Los Angeles, California, United States

About

Arey is a Los Angeles-based hair care company specializing in aging hair, founded in 2021 by entrepreneur Allison Conrad and celebrity hairstylist Jay Small. The brand offers products formulated with vitamins, antioxidants, and peptides designed to delay and repigment gray hair through a combination of topicals and supplementation. Arey has published clinical research demonstrating that 88% of users experienced fewer or no new gray hairs, with 39% seeing repigmentation. The company focuses on scientific rigor and education around proactive hair health support.

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Related People

2 contacts
Verified contactsAbigail, Art Director hiddenSee plans and pricing
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Funding Insights

What this usually means
Typical timeline to Series B
Series A companies typically raise their next round in 10-18 months

Arey raised. Fundz records a round at a median of 3.6 minutes from the SEC filing, with the decision-maker attached.

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