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Arey, a hair care company for aging hair, secures Series A funding led by Unilever Ventures. The round also includes existing investors Greycroft and Female Founders Fund.

PRIVATESep 22, 2026•about 3 hours ago

Round Type

Series A

Los AngelesHealth CareFashionBeautyLifestyle

Investors

Female Founders FundGreycroftUnilever Ventures

Description

Arey, a Los Angeles-based hair care company specializing in products for aging hair, has secured Series A funding led by Unilever Ventures. Existing investors Greycroft and Female Founders Fund also participated in the round. The funding will support new product development, clinical research, retail expansion, and hiring. Arey was founded in 2021 by Allison Conrad and celebrity hairstylist Jay Small.

Company Information

Company

Arey

Location

Los Angeles, California, United States

About

Arey is a Los Angeles-based hair care company specializing in aging hair, founded in 2021 by entrepreneur Allison Conrad and celebrity hairstylist Jay Small. The brand offers products formulated with vitamins, antioxidants, and peptides designed to delay and repigment gray hair through a combination of topicals and supplementation. Arey has published clinical research demonstrating that 88% of users experienced fewer or no new gray hairs, with 39% seeing repigmentation. The company focuses on scientific rigor and education around proactive hair health support.

Fundz sees it the moment Arey raises, hires an exec or expands, usually minutes after it happens, and tells you who to reach.

Related People

2 contacts
Verified contactsAbigail, Art Director hiddenSee plans and pricing
Predictive Intelligence
Strategic

ML-powered predictions for Arey's next move

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Funding Insights

Based on industry data
Typical timeline to Series B
Series A companies typically raise their next round in 10-18 months
Monthly burn rate benchmark
47% of Series A startups spend $400k or more per month on operations
VC-backed spending patterns
VC-backed companies spend 89% more on sales and 100% more on marketing than bootstrapped peers

Arey raised. Fundz records a round at a median of 3.6 minutes from the SEC filing, with the decision-maker attached.

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Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include FundzWatch™ for automated website change detection, Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 285,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.