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The Trade Group Appoints Kyle Oliver as Vice President of Sales and Sierra Reed as Vice President of Marketing

PRIVATEJun 11, 2024

Position

Vice President of Marketing

Company

The Trade Group

Sierra Reed
sreed@tradegroup.com
GrapevineAdvertisingEventsMarketingEvent Management

Description

The Trade Group has announced the appointment of Kyle Oliver as Vice President of Sales, Sierra Reed as Vice President of Marketing, George Street as Vice President of Sales Operations, and Rob McCoy as Vice President of Retail and Environments to its executive leadership team, effective May 20th, 2024. These new executives bring decades of experience and diverse insights from varied industries, with a shared commitment to collaboration, strategic thinking, innovation, and excellence.

Quick answer

The Trade Group Appoints Kyle Oliver as Vice President of Sales and Sierra Reed as Vice President of Marketing (June 11, 2024). The Trade Group is based in Grapevine, Texas, United States.

Who is the new Vice President of Marketing at The Trade Group?
The Trade Group named Sierra Reed Vice President of Marketing, announced June 11, 2024.
What did The Trade Group announce on June 11, 2024?
The Trade Group has announced the appointment of Kyle Oliver as Vice President of Sales, Sierra Reed as Vice President of Marketing, George Street as Vice President of Sales Operations, and Rob McCoy as Vice President of Retail and Environments to its executive leadership team, effective May 20th, 2024. These new executives bring decades of experience and diverse insights from varied industries, with a shared...
What does The Trade Group do?
The Trade Group is an award-winning, full-service event marketing company specializing in exhibit design and fabrication, graphic design and production, videography, experiential marketing, and more.
Where is The Trade Group based?
The Trade Group is based in Grapevine, Texas, United States.
Which similar companies made leadership changes around the same time?
MCI USA (May 7, 2024), The Specialized Marketing Group (July 25, 2024), Connect Media (June 27, 2024) and Informa plc (May 13, 2024) also announced leadership changes within 45 days of The Trade Group.

Source: Fundz verified event record.

Other recent leadership changes in Advertising and Events

Executive moves at companies in the same sectors within 45 days, from Fundz verified event records.

Who to call at The Trade Group, and when

A new leader at The Trade Group brings new priorities and often new vendors. The first weeks are when they listen.

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Company Information

Company

The Trade Group

Location

Grapevine, Texas, United States

About

The Trade Group is an award-winning, full-service event marketing company specializing in exhibit design and fabrication, graphic design and production, videography, experiential marketing, and more. Since 1986, the company's team of event, design, and engineering experts has helped thousands of clients amplify their brands and successfully navigate various events and experiences.

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Related People

Kyle
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The Trade Group changed its leadership. Fundz had it the day it was filed, with the decision-maker at the company attached.

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