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Trade Desk, Inc. Announces Option Repricing for Executives

PUBLIC · TTDOct 20, 2026

Position

Chief Executive Officer

Company

The Trade Desk

Jeff Green
VenturaAdvertisingMarketing

Description

On October 19, 2026, Trade Desk, Inc. executed a repricing of certain stock options for its service providers, including executive officers and employees. This move aims to enhance the incentive and retention benefits of eligible options while avoiding increased costs associated with alternative compensation arrangements

Company Information

Company

The Trade Desk

Location

Ventura, California, United States

About

The Trade Desk™ is a technology company that empowers buyers of advertising. Through its self-service, cloud-based platform, ad buyers can create, manage, and optimize digital advertising campaigns across ad formats and devices. Integrations with major data, inventory, and publisher partners ensure maximum reach and decisioning capabilities, and enterprise APIs enable custom development on top of the platform. Headquartered in Ventura, CA, The Trade Desk has offices across North America, Europe, and Asia Pacific.

Fundz sees it the moment The Trade Desk changes its leadership, hires an exec or expands, usually minutes after it happens, and tells you who to reach.

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The Trade Desk changed its leadership. Fundz had it the day it was filed, with the decision-maker at the company attached.

145 of these a day, filtered to the companies you pick, with the decision-maker attached.

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Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include FundzWatch™ for automated website change detection, Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 281,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.