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Primrose Schools Appoints Michelle Peterson as Chief Marketing Officer

RECENTLY ACQUIREDJun 17, 2025

Position

Chief Marketing Officer

Company

Primrose Schools

Michelle Peterson
Las VegasEducationNon Profit

Description

Primrose Schools announced the appointment of Michelle Peterson as its new Chief Marketing Officer. Peterson, who has over 20 years of diverse marketing leadership experience, will lead brand strategy and marketing innovation to enhance the Primrose brand's position in early education.

Other recent leadership changes in Education and Non Profit

Executive moves at companies in the same sectors within 45 days, from Fundz verified event records.

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Company Information

Company

Primrose Schools

Location

Las Vegas, Nevada, United States

About

Primrose Schools is the leader in providing premier early education and care to children and families in the United States. Founded in 1982, there are more than 500 Primrose schools in 34 states and Washington, D.C. Ranked by Entrepreneur for 18 consecutive years and named as one of the best franchises to buy in America by Forbes, Primrose offers Franchise Owners the opportunity to invest in a financially rewarding and emotionally satisfying business that delivers an unparalleled early learning experience for children and families.

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Primrose Schools changed its leadership. Fundz had it the day it was filed, with the decision-maker at the company attached.

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Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 281,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.