Position
Vice President
Company
Macy’s
Description
Macy’s, Inc. appoints Michael Krans as vice president, Macy’s Media Network. Krans will be responsible for overseeing the in-house media publisher, driving brand storytelling, and connecting advertising partners with Macy’s and customers.
Executive Insights
Based on hiring dataNew executive impact window
87% of new executives make significant technology decisions within first 100 days
Budget influence
C-level executives control 73% of technology spending decisions
Transformation catalyst
65% of new senior hires launch digital transformation initiatives
Vendor review timeline
New executives typically review existing vendors within 6 months