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The Boundary Acquires Digital Twin Pioneer, Buildmedia

Jan 16, 2023almost 3 years ago

Acquiring Company

The Boundary

Acquired Company

Buildmedia

Content MarketingMarketingAdvertising

Description

Pioneering visualization studio The Boundary has acquired Buildmedia, the Auckland-based creative studio widely considered to be the world leader in city-scale digital twins, off-plan interactive real estate sales and marketing solutions in addition to memorable immersive eCommerce virtual reality experiences.

Company Information

Company

The Boundary

About

The Boundary is a world leading creative agency which uses computer generated imagery (CGI) to create photorealistic marketing content for developers, destination marketers, and eCommerce brands. www.the-boundary.com

M&A Insights

Based on deal data
Integration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed