Smartcommerce, Inc. Acquires Myxx Solutions, Deepening Consumer Reach Of Its Click2Cart® Portfolio
Acquiring Company
SmartCommerce
Acquired Company
Myxx
AtlantaOtherInformation TechnologySoftwareE CommerceRetailSaaSAnalyticsRetail TechnologyAdvertisingE CommerceRetailMarketingDescription
SmartCommerce, a leading provider of data-centric, AI-assisted SaaS solutions for the Consumer Packaged Goods (CPG) industry announced today the acquisition of Myxx, a provider of recipe-centric eCommerce solutions that help brands accelerate commerce while driving direct connections with consumers. As part of the transaction, Dede Houston, CEO of Myxx, will join SmartCommerce and continue to drive the vision of the company.
Quick answer
SmartCommerce is acquiring Myxx, announced October 4, 2022. SmartCommerce is based in Atlanta, Georgia, United States.
- How much did SmartCommerce pay for Myxx?
- The deal value was not disclosed.
- What does SmartCommerce do?
- SmartCommerce is a technology and data platform that transforms brands’ marketing touchpoints into e-commerce launch points.
- Where are SmartCommerce and Myxx based?
- SmartCommerce is based in Atlanta, Georgia, United States.
- Who are the decision-makers at SmartCommerce?
- Fundz holds 1 contact at SmartCommerce. Names and contact details are shown to Fundz members.
Source: Fundz verified event record.
Other recent acquisitions in E Commerce and Retail
Deals where the buyer or target shares a sector with this one, within 45 days, from Fundz verified event records.
- Creditntell To Acquire Leading Grocery Research And Data Provider Mtn Retail Advisors (November 14, 2022)
- Smartcommerce Acquires Basketful Co. To Expand Contextual Commerce, Accelerate Full-Funnel Commerce Visibility And Enhance Category Insights (October 11, 2022)
- Godspeed Capital-Backed Silveredge Acquires Qvine (October 12, 2022)
- Ordermygear Acquires Brightstores To Become The Leading Online Store (November 14, 2022)
- Mediaura Completes Acquisition Of Onyx Design Of Los Angeles, (November 4, 2022)
- Independent Marketing Agency Broadhead Acquires Fame (November 1, 2022)
Who to call at SmartCommerce, and when
When SmartCommerce changes hands, the new owners review vendors, systems and leadership. That is when the door opens.
- An alert the day SmartCommerce raises, hires an executive or expands, scored against what you sell
- The decision-makers there, with verified emails
- Who you already know at SmartCommerce, from your own LinkedIn network
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Related People
Frequently asked
Who acquired Myxx?
Myxx was acquired by SmartCommerce, based in Atlanta. The deal was reported on October 4, 2022. SmartCommerce is a technology and data platform that transforms brands’ marketing touchpoints into e-commerce launch points. SmartCommerce is privately held and operates in Other.
When did SmartCommerce acquire Myxx?
SmartCommerce's acquisition of Myxx was reported on October 4, 2022. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.
What does Myxx do?
Myxx, Inc. is an omnichannel marketing platform that dynamically connects brands and retailers to consumers through shoppable recipes and their proprietary personalized List-to-Cart technology. It is privately held, operating in Advertising.
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