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Semrush Acquires Backlinko.Com, Adds 500K In Monthly Traffic

TAKEN PRIVATEJan 19, 2022

Acquiring Company

Semrush

Acquired Company

Backlinko.com

BostonSoftwareAdvertisingMedia And EntertainmentSales And MarketingE CommerceSaaSinformation technology & services

Description

Semrush (NYSE: SEMR), a leading online visibility management SaaS platform, today announces the acquisition of Marketing and Search Engine Optimization (SEO) training platform Backlinko.

Company Information

Company

Semrush

Location

800 Boylston Street

Boston, Massachusetts, United States

About

Semrush is a leading online visibility management SaaS platform that enables businesses globally to run search engine optimization, pay-per-click, content, social media and competitive research campaigns and get measurable results from online marketing. Semrush offers insights and solutions for companies to build, manage, and measure campaigns across various marketing channels. Semrush, with over 79,000 paying customers, is headquartered in Boston and has offices in Philadelphia, Dallas, Prague, St. Petersburg, Warsaw, and Limassol.

Fundz sees it the moment Semrush makes an acquisition, hires an exec or expands, usually minutes after it happens, and tells you who to reach.

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Frequently asked

Who acquired Backlinko.com?

Backlinko.com was acquired by Semrush, based in Boston. The deal was reported on January 19, 2022. Semrush is privately held and operates in Software.

When did Semrush acquire Backlinko.com?

Semrush's acquisition of Backlinko.com was reported on January 19, 2022. Semrush (NYSE: SEMR), a leading online visibility management SaaS platform, today announces the acquisition of Marketing and Search Engine Optimization (SEO) training platform Backlinko. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.

What does Backlinko.com do?

It's time to get backlinks that make a difference. Backlinko is the place for next-level SEO training and link building strategies. It is privately held.

This company was part of an acquisition. Fundz tracks who bought whom, and who to call on both sides.

145 of these a day, filtered to the companies you pick, with the decision-maker attached.

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Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include FundzWatch™ for automated website change detection, Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 281,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.