Onemagnify Acquires Louisville-Based Splash Analytics

OneMagnify, a global leader in marketing and data-driven solutions backed by leading private equity firm Crestview Partners, today announced its strategic acquisition of Splash Analytics ("Splash"), an analytics and predictive modeling company based in Louisville, KY. Following OneMagnify's acquisition of AI and data science leader RXA earlier in May, the acquisition of Splash further strengthens OneMagnify's existing capabilities, diversifies its commercial relationships and accelerates its growth potential in the attractive data science and analytics industry. Financial details were not disclosed.