Ias Acquires Ai Company, Context, To Further Enhance Image And Video Classification
Acquiring Company
Integral Ad Science
Acquired Company
Context
New YorkPhiladelphiaSoftwareInformation TechnologyAdvertisingMedia And EntertainmentVideoSales And MarketingDescription
Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, announced today that it has acquired Context, a Paris-based digital content classification company. Context's artificial intelligence (AI) driven technology provides image and video classification across various digital media including social media platforms and connected TV (CTV). The acquisition builds on IAS's current, market-leading media classification and contextual targeting capabilities. The integration of Context's technology will enable IAS's marketing partners to identify brand suitable content beyond standard frameworks and contextually target with granularity. Additionally, the acquisition continues IAS's commitment to innovate globally by adding teams of engineers, data scientists, and data analysts located in France and Poland.
Quick answer
Integral Ad Science is acquiring Context, announced January 4, 2022. Integral Ad Science is based in New York, New York, United States.
- How much did Integral Ad Science pay for Context?
- The deal value was not disclosed.
- What does Integral Ad Science do?
- Integral Ad Science is a leading global media measurement and optimization platform that delivers the industry’s most actionable data to drive superior results for the world’s largest advertisers, publishers, and media..
- Where are Integral Ad Science and Context based?
- Integral Ad Science is based in New York, New York, United States. Context is based in Philadelphia, Pennsylvania, United States.
- Who are the decision-makers at Integral Ad Science?
- Fundz holds 2 contacts at Integral Ad Science. Names and contact details are shown to Fundz members.
Source: Fundz verified event record.
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Who to call at Integral Ad Science, and when
When Integral Ad Science changes hands, the new owners review vendors, systems and leadership. That is when the door opens.
- An alert the day Integral Ad Science raises, hires an executive or expands, scored against what you sell
- The decision-makers there, with verified emails
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Related People
Frequently asked
Who acquired Context?
Context was acquired by Integral Ad Science, based in New York. The deal was reported on January 4, 2022. Integral Ad Science is privately held and operates in Software.
When did Integral Ad Science acquire Context?
Integral Ad Science's acquisition of Context was reported on January 4, 2022. Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, announced today that it has acquired Context, a Paris-based digital content classification company. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.
What does Context do?
Context is an all-in-one AI workspace built for modern teams, seamlessly unifying documents, presentations, research, spreadsheets, and team communication into a single intuitive platform. It is publicly traded (CNTX), operating in Information Technology, and is based in Philadelphia.
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