Acquiring Company
Human Magic
Acquired Company
TapIn
Description
Human Magic has acquired TapIn to enhance its creative and cultural reach for clients. This acquisition brings deeper expertise in social-first content and youth engagement, positioning Human Magic to connect better with Gen Z audiences. TapIn's unique approach will be amplified as part of Human Magic's global agency. The partnership aims to prepare 100 million young people for the world of work.
Quick answer
Human Magic is acquiring TapIn, announced June 25, 2025. Human Magic is based in Liverpool, England, United Kingdom.
- How much did Human Magic pay for TapIn?
- The deal value was not disclosed.
- What does Human Magic do?
- Human Magic is a global employer brand agency that believes the magic of business starts with humans.
- Where are Human Magic and TapIn based?
- Human Magic is based in Liverpool, England, United Kingdom. TapIn is based in Manchester, England, United Kingdom.
Source: Fundz verified event record.
Other recent acquisitions in Advertising and Marketing
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- Interpublic Group completes merger with Omnicom (July 28, 2025)
- Dotdigital acquires Social Snowball for $35 million, $35M (June 26, 2025)
- ROR Partners acquires Incline Marketing agency (June 17, 2025)
- Napptix acquires Yazle MENA for gaming growth (June 17, 2025)
Who to call at Human Magic, and when
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Frequently asked
Who acquired TapIn?
TapIn was acquired by Human Magic, based in Liverpool. The deal was reported on July 2, 2025. Human Magic is a global employer brand agency that believes the magic of business starts with humans. Human Magic is privately held and operates in Advertising.
When did Human Magic acquire TapIn?
Human Magic's acquisition of TapIn was reported on July 2, 2025. Human Magic has acquired TapIn to enhance its creative and cultural reach for clients. This acquisition brings deeper expertise in social-first content and youth engagement, positioning Human Magic to connect better with Gen Z audiences. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.
What does TapIn do?
TapIn is a UK-based creative agency specialising in helping employers connect with Gen Z through culturally intelligent, social-first campaigns. It is privately held, operating in Advertising, and is based in Manchester.
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