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Bass Pro Shops and White River Marine acquire Hobie

PRIVATESep 25, 2025

Acquiring Company

Bass Pro Shops

Acquired Company

Hobie

SpringfieldSpringfieldNorth BrabantRetailHome And GardenManufacturingTransportationmaritimeManufacturingSportsFashion

Description

Bass Pro Shops and White River Marine Group have announced their acquisition of Hobie, a renowned water sports brand. This move will bring Hobie's production back to Lebanon, Missouri, creating new jobs and expanding local manufacturing. The acquisition marks a significant partnership between major players in the watercraft industry. It aims to leverage the skilled workforce and outdoor heritage of the Ozarks.

Quick answer

Bass Pro Shops and White River Marine Group are acquiring Hobie, announced September 25, 2025. Bass Pro Shops is based in Springfield, Missouri, United States.

How much did Bass Pro Shops pay for Hobie?
The deal value was not disclosed.
What does Bass Pro Shops do?
Bass Pro Shops is North America's premier outdoor and conservation company.
Where are Bass Pro Shops and Hobie based?
Bass Pro Shops is based in Springfield, Missouri, United States. Hobie is based in North Brabant, Netherlands.
Who are the decision-makers at Bass Pro Shops?
Fundz holds 1 contact at Bass Pro Shops. Names and contact details are shown to Fundz members.

Source: Fundz verified event record.

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Company Information

Company

Bass Pro Shops

Location

Springfield, Missouri, United States

About

Bass Pro Shops is North America's premier outdoor and conservation company. Founded in 1972, it has grown to nearly 200 retail locations throughout North America. The company offers unmatched outdoor equipment and recreational experiences. In 2017, it united with Cabela's to enhance the customer experience.

Company

White River Marine Group

Location

2500 East Kearney Street

Springfield, Missouri, United States

About

White River Marine Group (WRMG) is the largest manufacturer of fishing and recreational boats in the world, founded in 1978 by Johnny Morris. Headquartered in Springfield, Missouri, WRMG operates as an affiliate of Bass Pro Shops and is known for its innovative contributions to the boating industry, including the first ready-to-fish boat package and advancements in bass and sportfishing boats. The company offers a diverse range of products, including popular boat brands like TRACKER, ASCEND kayaks, MAKO, Ranger, Nitro, and more. WRMG also provides off-road vehicles under the TRACKER OFF ROAD brand, featuring ATVs and side-by-sides developed in partnership with Textron. Additionally, WRMG supports customers with factory-backed protection plans and financing options through White River Financial Services. With multiple manufacturing facilities, including a coastal site in New Bern, North Carolina, WRMG creates jobs and invests in local economies. The company emphasizes quality, customer satisfaction, and community support, fostering a positive work environment and a culture that values its employees.

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Frequently asked

Who acquired Hobie?

Hobie was acquired by Bass Pro Shops, based in Springfield. The deal was reported on September 25, 2025. Bass Pro Shops is North America's premier outdoor and conservation company. Founded in 1972, it has grown to nearly 200 retail locations throughout North America. Bass Pro Shops is privately held and operates in Retail.

When did Bass Pro Shops acquire Hobie?

Bass Pro Shops's acquisition of Hobie was reported on September 25, 2025. Bass Pro Shops and White River Marine Group have announced their acquisition of Hobie, a renowned water sports brand. This move will bring Hobie's production back to Lebanon, Missouri, creating new jobs and expanding local manufacturing. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.

What does Hobie do?

Hobie is a legendary water sports brand known for its quality and innovative products. The brand is recognized for its commitment to active lifestyles and watercraft manufacturing. Hobie has a rich heritage in the water sports industry. It is privately held, operating in Manufacturing, and is based in North Brabant.

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