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Nielsen to acquire DoubleVerify for $2.15 billion

PRIVATEAug 06, 2026

Acquiring Company

Nielsen

Acquired Company

DoubleVerify

New YorkInformation TechnologySoftwareAnalyticsSocial MediaSoftwareAdvertisingAnalyticsDigital Marketing

Description

Nielsen Holdings has announced its intention to acquire DoubleVerify in an all-cash transaction valued at approximately $2.15 billion. This acquisition aims to create a leading independent media intelligence platform. The agreement signifies Nielsen's commitment to enhancing its media verification capabilities. DoubleVerify's technology will bolster Nielsen's data and analytics offerings.

Quick answer

Nielsen is acquiring DoubleVerify for $2.1 billion, announced August 6, 2026.

How much did Nielsen pay for DoubleVerify?
The reported deal value is $2.1 billion.
What does Nielsen do?
Nielsen shapes the world’s media and content as a global leader in audience insights, data and analytics.
Where are Nielsen and DoubleVerify based?
DoubleVerify is based in New York, New York, United States.
Who are the decision-makers at Nielsen?
Fundz holds 5 contacts at Nielsen. Names and contact details are shown to Fundz members.

Source: Fundz verified event record.

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Company Information

Company

Nielsen

Location

5850 ELLSWORTH AVENUE

About

Nielsen shapes the world’s media and content as a global leader in audience insights, data and analytics. Through our understanding of people and their behaviors across all channels and platforms, we empower our clients with independent and actionable intelligence so they can connect and engage with their audiences—now and into the future.

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Frequently asked

Who acquired DoubleVerify?

DoubleVerify was acquired by Nielsen. The deal was reported on August 6, 2026. Nielsen shapes the world’s media and content as a global leader in audience insights, data and analytics. Nielsen is privately held and operates in Information Technology.

When did Nielsen acquire DoubleVerify?

Nielsen's acquisition of DoubleVerify was reported on August 6, 2026. Nielsen Holdings has announced its intention to acquire DoubleVerify in an all-cash transaction valued at approximately $2.15 billion. This acquisition aims to create a leading independent media intelligence platform. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.

What does DoubleVerify do?

DoubleVerify is a leading software platform for digital media measurement and analytics. It is publicly traded (DV), operating in Software, and is based in New York.

This company was part of an acquisition. Fundz tracks who bought whom, and who to call on both sides.

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