Similarweb completes acquisition of Admetricks to enhance Ad Intelligence capabilities
Acquiring Company
Similarweb
Acquired Company
Admetricks
New York
SantiagoOtherInformation TechnologySoftwareData And AnalyticsMobileInternet ServicesDesignSoftwareAdvertisingMarketingDescription
Similarweb (NYSE: SMWB) has announced the acquisition of Admetricks, the creator of powerful ad intelligence software. This acquisition will enable Similarweb to advance its mission of providing the most comprehensive data, analytics, and optimization tools for digital marketing and advertising, especially in the Latin American market.
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Who acquired Admetricks?
Admetricks was acquired by Similarweb, based in New York. The deal was reported on March 4, 2024. Similarweb Ltd. is a leading digital data and web analytics company, empowering businesses to win their market with essential digital data & analytics. Similarweb is publicly traded (SMWB) and operates in Other.
When did Similarweb acquire Admetricks?
Similarweb's acquisition of Admetricks was reported on March 4, 2024. Similarweb (NYSE: SMWB) has announced the acquisition of Admetricks, the creator of powerful ad intelligence software. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.
What does Admetricks do?
Admetricks is the creator of powerful ad intelligence software and was founded in 2012 in Santiago, Chile. It is best known for empowering brands to advertise more effectively in Latin America. It is privately held, operating in Software, and is based in Santiago.
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