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Omnicom Precision Marketing Group (OPMG) acquires LeapPoint, strengthening digital transformation capabilities

PUBLIC · OMCSep 27, 2024

Acquiring Company

Omnicom Group

Acquired Company

LeapPoint

New YorkRestonAdvertisingMarketingConsultingBrand Marketingmarketing & advertisingAdvertisingMarketing

Description

Omnicom Precision Marketing Group (OPMG) has acquired LeapPoint, a digital advisory firm, to strengthen its position as a leader in the digital transformation space. This strategic acquisition reinforces OPMG's efforts to provide the industry's most comprehensive end-to-end content solution, empowering marketers to accelerate workflows and deliver personalized experiences to their customers at speed and scale.

Quick answer

Omnicom Group is acquiring LeapPoint, announced September 27, 2024. Omnicom Group is based in New York, New York, United States.

How much did Omnicom Group pay for LeapPoint?
The deal value was not disclosed.
What does Omnicom Group do?
Omnicom (NYSE: OMC) is a leading provider of data-inspired, creative marketing and sales solutions.
Where are Omnicom Group and LeapPoint based?
Omnicom Group is based in New York, New York, United States. LeapPoint is based in Reston, Virginia, United States.
Who are the decision-makers at Omnicom Group?
Fundz holds 5 contacts at Omnicom Group. Names and contact details are shown to Fundz members.

Source: Fundz verified event record.

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Company Information

Company

Omnicom Group

Location

280 Park Avenue

New York, New York, United States

About

Omnicom (NYSE: OMC) is a leading provider of data-inspired, creative marketing and sales solutions. Omnicom's iconic agency brands are home to the industry's most innovative communications specialists who are focused on driving intelligent business outcomes for their clients. The company offers a wide range of services in advertising, strategic media planning and buying, precision marketing, retail and digital commerce, branding, experiential, public relations, healthcare marketing and other specialty marketing services to over 5,000 clients in more than 70 countries.

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Frequently asked

Who acquired LeapPoint?

LeapPoint was acquired by Omnicom Group, based in New York. The deal was reported on September 27, 2024. Omnicom (NYSE: OMC) is a leading provider of data-inspired, creative marketing and sales solutions. Omnicom Group is publicly traded (OMC) and operates in Advertising.

When did Omnicom Group acquire LeapPoint?

Omnicom Group's acquisition of LeapPoint was reported on September 27, 2024. Omnicom Precision Marketing Group (OPMG) has acquired LeapPoint, a digital advisory firm, to strengthen its position as a leader in the digital transformation space. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.

What does LeapPoint do?

LeapPoint is a digital advisory firm focused on helping organizations improve the orchestration and performance of their entire marketing lifecycle. It is privately held, operating in Advertising, and is based in Reston.

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