Zeta Global completes acquisition of LiveIntent to strengthen its AI-Powered Marketing Cloud
Acquiring Company
Zeta Global
Acquired Company
LiveIntent
New YorkSoftwareAdvertisingArtificial IntelligenceSaaSAnalyticsMachine LearningMarketingAdvertisingMarketingDescription
Zeta Global, the AI-Powered Marketing Cloud, has successfully completed the acquisition of LiveIntent. The addition of LiveIntent’s assets, publisher network, and channel capabilities will bolster the Zeta Marketing Platform, strengthen the Zeta Data Cloud, and advance Zeta’s position in AI-powered marketing.
Quick answer
Zeta Global is acquiring LiveIntent, announced October 21, 2024. Zeta Global is based in New York, New York, United States.
- How much did Zeta Global pay for LiveIntent?
- The deal value was not disclosed.
- What does Zeta Global do?
- Zeta Global is the AI-Powered Marketing Cloud that harnesses advanced artificial intelligence and vast consumer signals to streamline customer acquisition, growth, and retention for marketers.
- Where are Zeta Global and LiveIntent based?
- Zeta Global is based in New York, New York, United States.
- Who are the decision-makers at Zeta Global?
- Fundz holds 5 contacts at Zeta Global. Names and contact details are shown to Fundz members.
Source: Fundz verified event record.
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- Inflection AI deepens commitment to enterprise AI with acquisition of BoostKPI and Jelled.ai (November 26, 2024)
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Related People
Frequently asked
Who acquired LiveIntent?
LiveIntent was acquired by Zeta Global, based in New York. The deal was reported on October 21, 2024. Zeta Global is the AI-Powered Marketing Cloud that harnesses advanced artificial intelligence and vast consumer signals to streamline customer acquisition, growth, and retention for marketers. Zeta Global is publicly traded (ZETA) and operates in Software.
When did Zeta Global acquire LiveIntent?
Zeta Global's acquisition of LiveIntent was reported on October 21, 2024. Zeta Global, the AI-Powered Marketing Cloud, has successfully completed the acquisition of LiveIntent. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.
What does LiveIntent do?
LiveIntent is a pioneer in people-based marketing, with proprietary technology focusing on mobile-centric experiences and first-party identity solutions. It is privately held, operating in Advertising.
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