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Lamar Advertising acquires Premier Outdoor Media

PUBLIC · LAMRMay 05, 2025

Acquiring Company

Lamar Advertising Company

Acquired Company

Premier Outdoor Media

Baton RougeUnited StatesAdvertisingSales And MarketingAdvertising

Description

Lamar Advertising Company has acquired Premier Outdoor Media, adding nearly 200 billboard faces to its portfolio across key markets. The transaction enhances Lamar's position in the greater Philadelphia and New York markets. Premier Outdoor Media has built a strong platform under its founders' leadership. Financial terms of the acquisition remain undisclosed.

Quick answer

Lamar Advertising Company is acquiring Premier Outdoor Media, announced May 5, 2025. Lamar Advertising Company is based in Baton Rouge, Louisiana, United States.

How much did Lamar Advertising Company pay for Premier Outdoor Media?
The deal value was not disclosed.
What does Lamar Advertising Company do?
Founded in 1902, Lamar Advertising Company is one of the largest outdoor advertising companies in North America, with over 351,000 displays across the United States and Canada.
Where are Lamar Advertising Company and Premier Outdoor Media based?
Lamar Advertising Company is based in Baton Rouge, Louisiana, United States. Premier Outdoor Media is based in United States.
Who are the decision-makers at Lamar Advertising Company?
Fundz holds 2 contacts at Lamar Advertising Company. Names and contact details are shown to Fundz members.

Source: Fundz verified event record.

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Company Information

Company

Lamar Advertising Company

Location

Baton Rouge, Louisiana, United States

About

Founded in 1902, Lamar Advertising Company is one of the largest outdoor advertising companies in North America, with over 351,000 displays across the United States and Canada. Lamar offers advertisers a variety of billboard, interstate logo, transit and airport advertising formats, helping both local businesses and national brands reach broad audiences every day. In addition to its more traditional out-of-home inventory, Lamar is proud to offer its customers the largest network of digital billboards in the United States with over 3,900 displays. Company Contact:Buster KantrowLamar Advertising Company(225) 926-1000bkantrow@lamar.com

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Frequently asked

Who acquired Premier Outdoor Media?

Premier Outdoor Media was acquired by Lamar Advertising Company, based in Baton Rouge. The deal was reported on May 5, 2025. Founded in 1902, Lamar Advertising Company is one of the largest outdoor advertising companies in North America, with over 351,000 displays across the United States and Canada. Lamar Advertising Company is publicly traded (LAMR) and operates in Advertising.

When did Lamar Advertising Company acquire Premier Outdoor Media?

Lamar Advertising Company's acquisition of Premier Outdoor Media was reported on May 5, 2025. Lamar Advertising Company has acquired Premier Outdoor Media, adding nearly 200 billboard faces to its portfolio across key markets. The transaction enhances Lamar's position in the greater Philadelphia and New York markets. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.

What does Premier Outdoor Media do?

Premier Outdoor Media is a leading independent operator of out-of-home advertising assets. It was founded in 2018 and has established itself as the largest independent digital OOH network in the Philadelphia DMA. It is privately held, operating in Advertising, and is based in United States.

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