Acquiring Company
Zalando SE
Acquired Company
About You
Description
Zalando SE has successfully acquired ABOUT YOU, contributing to a reported group GMV growth of 21.7%. The acquisition is estimated to deliver 10 million euros in synergies, reflecting Zalando's strategy to enhance growth through technology and consumer engagement. Zalando's ongoing efforts in deploying AI further complement this acquisition, aiming to boost efficiencies in both B2C and B2B sectors.
Quick answer
Zalando SE is acquiring About You, announced May 6, 2026. Zalando SE is based in Berlin, Berlin, Germany.
- How much did Zalando SE pay for About You?
- The deal value was not disclosed.
- What does Zalando SE do?
- Zalando SE is a leading online platform for fashion and lifestyle in Europe.
- Where are Zalando SE and About You based?
- Zalando SE is based in Berlin, Berlin, Germany. About You is based in Hamburg, Hamburg, Germany.
- Who are the decision-makers at Zalando SE?
- Fundz holds 2 contacts at Zalando SE. Names and contact details are shown to Fundz members.
Source: Fundz verified event record.
Other recent acquisitions in E Commerce and Fashion
Deals where the buyer or target shares a sector with this one, within 45 days, from Fundz verified event records.
- Signet Jewelers acquires Zale Corporation for $1.4B, $1.4B (June 17, 2026)
- Frasers Group to acquire HUGO BOSS AG (June 10, 2026)
- Omoda acquires Wehkamp to expand e-commerce reach (June 4, 2026)
- Nykaa acquires Earth Rhythm, stake rises to 100% (May 22, 2026)
- e.l.f. Beauty acquires Hailey Bieber's Rhode for $1B, $1B (May 9, 2026)
- Backcountry acquires Coalatree for brand growth (April 17, 2026)
Who to call at Zalando SE, and when
When Zalando SE changes hands, the new owners review vendors, systems and leadership. That is when the door opens.
- An alert the day Zalando SE raises, hires an executive or expands, scored against what you sell
- The decision-makers there, with verified emails
- Who you already know at Zalando SE, from your own LinkedIn network
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Fundz sees it the moment Zalando SE makes an acquisition, hires an exec or expands, usually minutes after it happens, and tells you who to reach.
Related People
Frequently asked
Who acquired About You?
About You was acquired by Zalando SE, based in Berlin. The deal was reported on May 6, 2026. Zalando SE is a leading online platform for fashion and lifestyle in Europe. The company offers a wide range of products including clothing, shoes, and accessories. Zalando SE is privately held and operates in E Commerce.
When did Zalando SE acquire About You?
Zalando SE's acquisition of About You was reported on May 6, 2026. Zalando SE has successfully acquired ABOUT YOU, contributing to a reported group GMV growth of 21.7%. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.
What does About You do?
About You is a significant player in the e-commerce fashion sector, serving over 12 million active customers. It is privately held, operating in E Commerce, and is based in Hamburg.
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