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Tourial Raises $3.4M Round To Ignite Growth Through Product-Led Storytelling

PRIVATEJan 12, 2022

Amount Raised

$3.4 Million

Round Type

Seed

AtlantaSoftwareCommerce And ShoppingInternet Services

Description

Tourial, the no-code product storytelling platform that enables marketing and sales teams to leverage product stories throughout the revenue funnel, today announced a $3.4 million seed funding round led by Bonfire Ventures with key investments from Knoll Ventures, SaaS Ventures, TnT Ventures, and angel investor Tom Noonan. Software companies use Tourial's platform to design and share interactive product experiences that provide technology buyers with a way to experience a product's value early in their consideration process.

Quick answer

Tourial, Inc. raised $3.4 Million in a Seed round, dated January 12, 2022. Tourial, Inc. is based in Atlanta, Georgia, United States.

How much did Tourial, Inc. raise?
Tourial, Inc. raised $3.4 Million in a Seed round on January 12, 2022.
What does Tourial, Inc. do?
Tourial mixes the best parts of a tour (a journey often involving a series of stops) and a tutorial (a method of transferring knowledge as part of a learning process) to create the perfect experience for your buyers to..
Where is Tourial, Inc. based and how big is it?
Tourial, Inc. is based in Atlanta, Georgia, United States.
Who are the decision-makers at Tourial, Inc?
Fundz holds 1 contact at Tourial, Inc., including the Director. Names and contact details are shown to Fundz members.

Source: Fundz verified event record.

Who else raised in Commerce And Shopping and Internet Services around the same time

Companies in the same sectors as Tourial, Inc. that raised within 45 days of this round, from Fundz verified event records.

  • Bright raised $600K (Seed) on February 11, 2022.
  • Stonly raised $22M (Series A) on January 27, 2022.
  • Leafly raised $30M (Convertible Note) on January 12, 2022.
  • Telgorithm Inc. raised $3M (Seed) on February 24, 2022.
  • Jambo raised $7.5M (Funding Round) on February 21, 2022.
  • The INKEY List raised an undisclosed amount on February 18, 2022.

Who to call at Tourial, Inc., and when

A new round usually means Tourial, Inc. is about to hire and buy. The teams that reach out first get the meeting.

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Company Information

Company

Tourial, Inc.

Location

931 MONROE DRIVE NE

Atlanta, Georgia, United States

About

Tourial mixes the best parts of a tour (a journey often involving a series of stops) and a tutorial (a method of transferring knowledge as part of a learning process) to create the perfect experience for your buyers to self-educate and convince them to take action. With Tourial, go-to-market teams gain access to the Product Tour Marketing platform so they can effectively become more product-led and use interactive product tours within their nurture campaigns, website, paid media, or any other channel. And sales teams can leverage Tourials in their outbound efforts and follow-up emails to accelerate demand and pipeline. Every software company has a story to share. Now they have the platform to share it.

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Fundz sees it the moment Tourial, Inc. raises, hires an exec or expands, usually minutes after it happens, and tells you who to reach.

Related People

1 contact
Verified contactsAndrew B., Director hiddenSee plans and pricing
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Tourial, Inc. raised. Fundz records a round at a median of 3.6 minutes from the SEC filing, with the decision-maker attached.

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Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 281,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.