Sterling secures $3.8 million in seed funding backed by Blackbird and others to expand into the UK and US. The company also landed a $400,000 matching R&D loan from Callaghan Innovation.
Amount Raised
NZ$3.8 Million
Round Type
Seed
Investors
Description
Sterling, a robot accountant start-up, raised $3.8 million in seed capital to support its expansion into international markets. The funding was led by Blackbird, with additional support from notable investors. The new capital will help the company increase its team from seven to ten employees. Furthermore, Sterling secured a $400,000 matching R&D loan from Callaghan Innovation.
Quick answer
Sterling raised NZ$3.8 Million in a Seed round, dated August 13, 2026. Investors: Rowan Simpson, Eliot Crowther and Blackbird.
- How much did Sterling raise?
- Sterling raised NZ$3.8 Million in a Seed round on August 13, 2026.
- Who invested in Sterling?
- Rowan Simpson, Eliot Crowther and Blackbird are named as investors in this round.
Source: Fundz verified event record.
Who else raised in Professional Services and Software around the same time
Companies in the same sectors as Sterling that raised within 45 days of this round, from Fundz verified event records.
- ASI Engineering raised $980K (Debt Financing) on September 27, 2026.
- Feather Robotics raised $7.6M (Pre-Seed) on September 26, 2026.
- FlexyGrid raised $856K (Seed) on September 25, 2026.
- Overlord Labs raised $4.3M (Seed) on September 25, 2026.
- Reply Next raised $456K (Pre-Seed) on September 24, 2026.
- Prime Minute raised $15M (Pre-Seed) on September 24, 2026.
Who to call at Sterling, and when
A new round usually means Sterling is about to hire and buy. The teams that reach out first get the meeting.
- An alert the day Sterling raises, hires an executive or expands, scored against what you sell
- The decision-makers there, with verified emails
- Who you already know at Sterling, from your own LinkedIn network
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Fundz sees it the moment Sterling raises, hires an exec or expands, usually minutes after it happens, and tells you who to reach.
Sterling raised. Fundz records a round at a median of 3.6 minutes from the SEC filing, with the decision-maker attached.
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