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MAGIC AI raises £8M Series B led by Beringea and IW Capital to scale its AI fitness mirror in the US market.
PRIVATESep 23, 2026•about 3 hours ago
Amount Raised
£8 Million
Round Type
Series B
San FranciscoOther
Investors
Active PartnersVentures TogetherAccelerate VenturesPxn GroupIw CapitalBeringea
Description
MAGIC AI, the fitness mirror company, has closed an £8 million Series B funding round co-led by Beringea and IW Capital to expand its US presence and capitalize on the growing AI fitness market. The round brings total funding to $20 million and is believed to be the largest for an AI fitness company this year. MAGIC AI's proprietary ReflectAI technology uses computer vision and holographic coaching to deliver personalized workouts with real-time feedback. The company has achieved 342% annual growth and logged over 500,000 AI-coached workouts across 150,000 hours.
Company Information
Company
Magic AI
Location
580 CALIFORNIA STREET
San Francisco, California, United States
About
Build aligned and more complete AI to accelerate humanity’s progress on the world’s most important problems. If you want to build AGI via product, join us: www.magic.dev/
Fundz sees it the moment Magic AI raises, hires an exec or expands, usually minutes after it happens, and tells you who to reach.