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MAGIC AI raises £8M Series B led by Beringea and IW Capital to scale its AI fitness mirror in the US market.

PRIVATESep 23, 2026about 3 hours ago

Amount Raised

£8 Million

Round Type

Series B

San FranciscoOther

Investors

Active PartnersVentures TogetherAccelerate VenturesPxn GroupIw CapitalBeringea

Description

MAGIC AI, the fitness mirror company, has closed an £8 million Series B funding round co-led by Beringea and IW Capital to expand its US presence and capitalize on the growing AI fitness market. The round brings total funding to $20 million and is believed to be the largest for an AI fitness company this year. MAGIC AI's proprietary ReflectAI technology uses computer vision and holographic coaching to deliver personalized workouts with real-time feedback. The company has achieved 342% annual growth and logged over 500,000 AI-coached workouts across 150,000 hours.

Company Information

Company

Magic AI

Location

580 CALIFORNIA STREET

San Francisco, California, United States

About

Build aligned and more complete AI to accelerate humanity’s progress on the world’s most important problems. If you want to build AGI via product, join us: www.magic.dev/

Fundz sees it the moment Magic AI raises, hires an exec or expands, usually minutes after it happens, and tells you who to reach.

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Predictive Intelligence
Strategic

ML-powered predictions for Magic AI's next move

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Funding Insights

Based on industry data
Timeline to next round
Series B companies typically work for 15-20 months before raising new capital
Growth expectations
Series B companies are expected to scale rapidly and expand market reach
VC-backed spending patterns
VC-backed companies spend 89% more on sales and 100% more on marketing than bootstrapped peers

Magic AI raised. Fundz records a round at a median of 3.6 minutes from the SEC filing, with the decision-maker attached.

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Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include FundzWatch™ for automated website change detection, Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 285,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.