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Durham Based Keen Decision Systems Secures Additional Series B Funding By Local Investment Firm

PRIVATEOct 13, 2022

Round Type

Series B

Research Triangle ParkInformation TechnologyAdvertising

Description

Keen Decision Systems (“Keen”) announced today that it has secured additional Series B financing by the Triangle Tweener Fund. This funding will help Keen accelerate the industry’s first and only decision optimization engine rooted in predictive analytics. Keen’s platform has been transforming how marketing decisions are made, helping marketers close the marketing proof gap by tying investment decisions to financial impact.

Quick answer

Keen Decision Systems, Inc. raised an undisclosed amount in a Series B round, dated October 13, 2022. Keen Decision Systems, Inc. is based in Research Triangle Park, North Carolina, United States.

How much did Keen Decision Systems, Inc. raise?
Keen Decision Systems, Inc. raised an undisclosed amount in a Series B round on October 13, 2022.
What does Keen Decision Systems, Inc. do?
Keen Decision Systems is a high-growth SaaS company that helps FORTUNE 500 and other marketing leaders make data-driven decisions that drive/create lasting value.
Where is Keen Decision Systems, Inc. based and how big is it?
Keen Decision Systems, Inc. is based in Research Triangle Park, North Carolina, United States.
Who are the decision-makers at Keen Decision Systems, Inc?
Fundz holds 1 contact at Keen Decision Systems, Inc., including the Executive Officer. Names and contact details are shown to Fundz members.

Source: Fundz verified event record.

Who else raised in Advertising around the same time

Companies in the same sectors as Keen Decision Systems, Inc. that raised within 45 days of this round, from Fundz verified event records.

  • Ambassador raised an undisclosed amount (Funding Round) on November 25, 2022.
  • Flamel AI raised $1.8M (Seed) on November 23, 2022.
  • Super League Enterprise raised $8.4M on November 22, 2022.
  • SponsorUnited raised $35M on November 21, 2022.
  • QYOU Media raised $97K (Seed) on November 17, 2022.
  • Impacked raised $2.5M (Seed) on November 15, 2022.

Who to call at Keen Decision Systems, Inc., and when

A new round usually means Keen Decision Systems, Inc. is about to hire and buy. The teams that reach out first get the meeting.

  • An alert the day Keen Decision Systems, Inc. raises, hires an executive or expands, scored against what you sell
  • The decision-makers there, with verified emails
  • Who you already know at Keen Decision Systems, Inc., from your own LinkedIn network

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Company Information

Company

Keen Decision Systems, Inc.

Location

700 Park Offices Drive

Research Triangle Park, North Carolina, United States

About

Keen Decision Systems is a high-growth SaaS company that helps FORTUNE 500 and other marketing leaders make data-driven decisions that drive/create lasting value. As the industry’s first and only decision optimization engine rooted in predictive analytics, Keen offers real-time marketing insights to help you learn from what you’ve spent, pivot based on your goals, and predict the best path to get there. We provide the only next-generation marketing mix that unifies all marketing channels to calculate the full financial contribution for each channel and builds scenarios that specify the optimal investment level by channel by week.

AI made execution free. Knowing first is the whole game now.

Fundz sees it the moment Keen Decision Systems, Inc. raises, hires an exec or expands, usually minutes after it happens, and tells you who to reach.

Related People

1 contact
Verified contactsEllen G., Executive Officer hiddenSee plans and pricing
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Funding Insights

What this usually means
Timeline to next round
Series B companies typically work for 15-20 months before raising new capital
Growth expectations
Series B companies are expected to scale rapidly and expand market reach

Keen Decision Systems, Inc. raised. Fundz records a round at a median of 3.6 minutes from the SEC filing, with the decision-maker attached.

145 of these a day, filtered to the companies you pick, with the decision-maker attached.

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Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 281,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.