Botsi raises pre-seed funding to expand AI-powered subscription pricing platform. The Atlanta startup uses machine learning to personalize pricing for consumer apps.

Botsi, an Atlanta-based AI pricing platform for consumer apps, has raised a pre-seed round of funding to expand its machine learning, engineering, and go-to-market capabilities. Founded by entrepreneur Jason Schubert and seasoned startup founders, Botsi replaces manual A/B testing with continuous AI optimization to personalize subscription prices and paywall offers. The platform helps businesses convert more users by offering multiple pricing options tailored to individual customers rather than a single uniform price. Tech Square Ventures, an Atlanta-based VC firm focused on enterprise and marketplace technology, is backing the round.