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Volkswagen Middle East Appoints Virginie Ludmer As Marketing Director
PRIVATESep 09, 2024•almost 2 years ago
Position
Director of Marketing
Company
Volkswagen Middle East
Description
Virginie Ludmer has been appointed as the new marketing director at Volkswagen Middle East, effective from August 5, 2024. Her extensive experience in digital marketing, CRM communications, and brand strategy, combined with international expertise, positions her to lead the marketing department towards a new era of innovation and customer engagement.
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