Fundz

Vicki Miller Appointed as VisitScotland's CEO, Succeeding Malcolm Roughead OBE

PRIVATEMay 09, 2024

Position

Chief Executive Officer

Company

VisitScotland

Vicki Miller
vicki.miller@visitscotland.com
EdinburghLeisureTravelNon ProfitMuseums And Historical SitesTourism

Description

Vicki Miller, the Director of Marketing and Digital at VisitScotland, has been appointed as the national tourism organisation’s new Chief Executive Officer. She will succeed Malcolm Roughead OBE, who is retiring after more than 23 years with the organization, 14 of which were as CEO.

Quick answer

Vicki Miller Appointed as VisitScotland's CEO, Succeeding Malcolm Roughead OBE (May 9, 2024). VisitScotland is based in Edinburgh, Scotland, United Kingdom.

Who is the new Chief Executive Officer at VisitScotland?
VisitScotland named Vicki Miller Chief Executive Officer, announced May 9, 2024.
What did VisitScotland announce on May 9, 2024?
Vicki Miller, the Director of Marketing and Digital at VisitScotland, has been appointed as the national tourism organisation’s new Chief Executive Officer. She will succeed Malcolm Roughead OBE, who is retiring after more than 23 years with the organization, 14 of which were as CEO.
What does VisitScotland do?
VisitScotland is the national tourism organization for Scotland, responsible for promoting Scotland as a tourist destination and providing information to visitors.
Where is VisitScotland based?
VisitScotland is based in Edinburgh, Scotland, United Kingdom.
Which similar companies made leadership changes around the same time?
John Hall’s Alaska (June 7, 2024), 3Sixty (May 10, 2024), TEG (May 10, 2024) and Tourism Holdings Limited (May 7, 2024) also announced leadership changes within 45 days of VisitScotland.

Source: Fundz verified event record.

Other recent leadership changes in Leisure and Travel

Executive moves at companies in the same sectors within 45 days, from Fundz verified event records.

Who to call at VisitScotland, and when

A new leader at VisitScotland brings new priorities and often new vendors. The first weeks are when they listen.

  • An alert the day VisitScotland raises, hires an executive or expands, scored against what you sell
  • The decision-makers there, with verified emails
  • Who you already know at VisitScotland, from your own LinkedIn network

Works inside ChatGPT and Claude. Ask who to call at VisitScotland. With Fundz connected, it knows.

Watch Fundz in
See plan options
Trusted byOracleSnowflakeCloudflareLinkedInGoogleSalesforce 4.8/5 on G2

Company Information

Company

VisitScotland

Location

Edinburgh, Scotland, United Kingdom

About

VisitScotland is the national tourism organization for Scotland, responsible for promoting Scotland as a tourist destination and providing information to visitors.

AI made execution free. Knowing first is the whole game now.

Fundz sees it the moment VisitScotland changes its leadership, hires an exec or expands, usually minutes after it happens, and tells you who to reach.

Related People

Vicki
Likely contact at this company
••••••••@••••••••

See Vicki's verified email →

Create an account to reveal verified emails
Predictive Intelligence
Strategic

ML-powered predictions for VisitScotland's next move

Learn about Strategic plan

VisitScotland changed its leadership. Fundz had it the day it was filed, with the decision-maker at the company attached.

145 of these a day, filtered to the companies you pick, with the decision-maker attached.

5 screens from a live account. No signup.

Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 281,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.