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VASA Fitness Appoints Liz Crisafi as Chief Marketing Officer

PRIVATEAug 26, 2026

Position

Chief Marketing Officer

Company

VASA Fitness

Liz Crisafi
United StatesHealth CareSportsFitness

Description

VASA Fitness announced the appointment of Liz Crisafi as Chief Marketing Officer, effective immediately. Crisafi will lead the company’s marketing and growth strategy, focusing on brand development and member retention.

Quick answer

VASA Fitness Appoints Liz Crisafi as Chief Marketing Officer (August 26, 2026). VASA Fitness is based in United States.

Who is the new Chief Marketing Officer at VASA Fitness?
VASA Fitness named Liz Crisafi Chief Marketing Officer, announced August 26, 2026.
What did VASA Fitness announce on August 26, 2026?
VASA Fitness announced the appointment of Liz Crisafi as Chief Marketing Officer, effective immediately. Crisafi will lead the company’s marketing and growth strategy, focusing on brand development and member retention.
What does VASA Fitness do?
VASA Fitness is a high-value, low-price operator of fitness clubs and one of the top 20 largest health club operators in the U.S. VASA's mission is to uplift everyone through fun, innovative, and affordable fitness.
Where is VASA Fitness based?
VASA Fitness is based in United States.
Which similar companies made leadership changes around the same time?
Les Mills and adidas (August 12, 2026), Hyperwear (September 15, 2026), Aspetar Sports Clinic (September 23, 2026) and Oziva (August 27, 2026) also announced leadership changes within 45 days of VASA Fitness.

Source: Fundz verified event record.

Other recent leadership changes in Sports and Fitness

Executive moves at companies in the same sectors within 45 days, from Fundz verified event records.

Who to call at VASA Fitness, and when

A new leader at VASA Fitness brings new priorities and often new vendors. The first weeks are when they listen.

  • An alert the day VASA Fitness raises, hires an executive or expands, scored against what you sell
  • The decision-makers there, with verified emails
  • Who you already know at VASA Fitness, from your own LinkedIn network

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Company Information

Company

VASA Fitness

Location

United States

About

VASA Fitness is a high-value, low-price operator of fitness clubs and one of the top 20 largest health club operators in the U.S. VASA's mission is to uplift everyone through fun, innovative, and affordable fitness. With 61 operating locations across Colorado, Utah, Oklahoma, Arizona, Illinois, Indiana, Wisconsin, and Nebraska, VASA delivers an unmatched value proposition, offering full-service fitness experiences for as low as $14.99/month. Members enjoy top-of-the-line equipment, boutique-style STUDIO classes, expert personal training, and on-trend recovery experiences — all within a welcoming, inclusive community. VASA has been certified as a Great Place to Work® for three consecutive years and is headquartered in Greenwood Village, Colorado.

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Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 281,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.