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U.S. Soccer Names Catherine Newman As Chief Marketing Officer

PRIVATEJul 09, 2024almost 2 years ago

Position

Chief Marketing Officer

Company

U.S. Soccer Federation

Catherine Newman
ChicagoSportsFashion

Description

Catherine Newman has been hired as the Federation's Chief Marketing Officer. Newman will lead the Federation’s efforts around brand development, including meaningful storytelling and content, digital and social engagement, overarching insight-driven marketing, and a diversified direct-to-consumer strategy.

Company Information

Company

U.S. Soccer Federation

Location

Chicago, Illinois, United States

About

U.S. Soccer has been the official governing body of the sport in the United States for more than 100 years. It is looking towards the future amid an unprecedented moment of opportunity, aligning its efforts around five strategic pillars.

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