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Truewerk Appoints Glenn Silbert As Chief Executive Officer

Sep 26, 2025•3 months ago

Position

Chief Executive Officer

Company

Truewerk

Glenn Silbert
DenverFashionRetail

Description

TRUEWERK has announced the appointment of Glenn Silbert as its new Chief Executive Officer, with founder Brian Ciciora transitioning to the role of Chairman of the Board. Silbert brings over 30 years of experience in the performance apparel industry.

Company Information

Company

Truewerk

Location

7010 BROADWAY, STE 204

Denver, Colorado, United States

About

TRUEWERK began with the belief that we could uplift today’s trade professionals by creating the highest-performing workwear in the world and celebrating the people who Werk Wonders in it. Inspired by the systems used by elite military personnel and professional mountain guides, we optimized technical fits and emerging fabric technology and applied them to the modern job site. TRUEWERK was founded in 2015 by Brian Ciciora on a simple but strong conviction that business should be a platform for advancing humanity, not just profiting from it. We carry our mission to provide trade professionals with the ultimate tools to solve challenges for their communities and beyond. And by celebrating each pro’s win along the way, we can create a community that’s truly in awe of true work.

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Executive Insights

Based on hiring data
New executive impact window
87% of new executives make significant technology decisions within first 100 days
Budget influence
C-level executives control 73% of technology spending decisions
Transformation catalyst
65% of new senior hires launch digital transformation initiatives
Vendor review timeline
New executives typically review existing vendors within 6 months