Swap Appoints Piotr Uryga as Chief Technology Officer and Peter O'Higgins as Chief Financial Officer
PRIVATEAug 07, 2026
New to company · from Tripadvisor“Piotr Uryga joins as CTO after leading engineering for Tripadvisor and Viator's Experiences marketplace.”
Position
Chief Financial Officer
Company
Swap
Peter O'Higgins
LondonSoftware
Description
Swap has announced the appointment of Piotr Uryga as Chief Technology Officer and Peter O'Higgins as Chief Financial Officer. Both bring extensive experience from previous roles that will enhance Swap's e-commerce operations and financial strategies.
Who to call at Swap, and when
A new leader at Swap brings new priorities and often new vendors. The first weeks are when they listen.
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Company Information
Company
Swap
Location
London, England, United Kingdom
About
Swap was founded in 2022 by Sam Atkinson and Zach Bailet to empower merchants with a seamless, fully integrated experience that connects the myriad complexities of their operations. From cross-border and inventory management to pricing and returns - Swap drives efficiency and fuels extraordinary growth with AI-powered insights and actions. Swap is the first platform to connect every key operation in the merchant journey while leveraging data, analytics, and AI to unlock value and drive unmatched growth.
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LondonSoftware