Position
Vice President
Company
Sleep Number
Description
Sleep Number has appointed Amber Minson as the new Executive Vice President and Chief Marketing Officer, effective May 12. Minson will spearhead the company’s comprehensive marketing strategy.
Executive Insights
Based on hiring dataNew executive impact window
87% of new executives make significant technology decisions within first 100 days
Budget influence
C-level executives control 73% of technology spending decisions
Transformation catalyst
65% of new senior hires launch digital transformation initiatives
Vendor review timeline
New executives typically review existing vendors within 6 months