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NASCAR Appoints Adam Layton as Senior Vice President of NASCAR International

PRIVATENov 07, 2026
New to company · from UFC“Layton, who previously led international development for the UFC”

Position

Executive Vice President

Company

NASCAR and Straight Talk Wireless

Scott Prime
Daytona Beach

Description

NASCAR has appointed Adam Layton as the new senior vice president of NASCAR International, aiming to strengthen its global presence. Layton, who previously led international development for the UFC, is tasked with enhancing NASCAR's international growth strategy. The hiring aligns with NASCAR's five-year plan to engage and grow its audience.

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Company Information

Company

NASCAR and Straight Talk Wireless

Location

Daytona Beach, Florida, United States

About

NASCAR is the sanctioning body for one of North America's premier sports. Straight Talk Wireless is a recognizable brand that provides wireless services.

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NASCAR and Straight Talk Wireless changed its leadership. Fundz had it the day it was filed, with the decision-maker at the company attached.

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Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 281,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.