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Mbc Appoints Lee Sung Joo As President and Chief Executive Officer

PRIVATESep 14, 2026•about 2 hours ago

Position

President

Company

MBC

Lee Sung-joo
Artificial Intelligence

Description

Lee Sung-joo has been appointed as the new president and chief executive officer of MBC, with his term set to begin following a shareholders' meeting in Seoul. He succeeds the previous management team and is tasked with modernising MBC's operations amidst a competitive media landscape.

Company Information

Company

MBC

About

Group iChileen is part of the K-pop industry, focusing on innovative entertainment through the use of AI technology. They aim to blend reality and virtuality in their productions, creating unique experiences for fans. Their latest project, 'A-IDOL,' showcases this approach, involving both AI and human participants. The company is at the forefront of a new paradigm in idol cultivation.

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