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Mattel Appoints Steve Totzke as President and COO

PRIVATENov 05, 2026
Internal move“Totzke has held multiple roles within the company”

Position

President

Company

Mattel

Roberto Stanichi
El SegundoManufacturingGaming

Description

On November 5, 2026, Mattel, Inc. announced the appointment of Steve Totzke as President and Chief Operating Officer, effective November 11, 2026. He will succeed Roberto Stanichi, who resigned from his position

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A new leader at Mattel brings new priorities and often new vendors. The first weeks are when they listen.

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Company Information

Company

Mattel

Location

333 Continental Boulevard

El Segundo, California, United States

About

Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. We create innovative products and experiences that inspire, entertain, and develop children through play. We engage consumers through our portfolio of iconic brands, including Barbie®, Hot Wheels®, Fisher-Price®, American Girl®, Thomas & Friends™, UNO®, Masters of the Universe®, and MEGA®, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Our offerings include film and television content, gaming and digital experiences, music, and live events. Founded in 1945, we operate in 35 locations and our products are available in more than 150 countries in collaboration with the world’s leading retail and ecommerce companies. Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential. Visit us online at mattel.com.

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Mattel changed its leadership. Fundz had it the day it was filed, with the decision-maker at the company attached.

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