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Madhive Appoints Jim Wilson As President To Spearhead Revenue, Client Service, and Marketing Divisions

PRIVATEMay 14, 2024•about 2 years ago

Position

Chief Executive Officer

Company

Madhive

Jim Wilson
New YorkAdvertisingMarketing

Description

Jim Wilson has joined Madhive as President and will lead the company's revenue, client service, and marketing divisions. His experience in traditional and streaming television, music, digital video, and entertainment software with various revenue models makes him a valuable addition to the team. Wilson's leadership is expected to transform how small and medium-sized businesses reach their target audiences across channels.

Company Information

Company

Madhive

Location

New York, New York, United States

About

Madhive is the leading independent and fully customizable ad platform built to help local media professionals reach their audiences by enabling more efficient and impactful CTV buys. As the trusted partner serving Fox, Scripps, and TV’s largest broadcasters, Madhive empowers sales teams to extend their reach into streaming and connects local advertisers with the communities they serve. Madhive’s platform provides the unique ability to reach local audiences at national scale, with premium supply partnerships and end-to-end tools for planning, targeting, and measuring full-funnel campaign outcomes. Powering campaigns for over 30,000 small and medium businesses per day, Madhive is driving the evolution of local media.

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