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Hy Vee Hires Jessica Hendrix As Chief Marketing Officer and Evp of Red Media

PRIVATEMay 29, 2024about 2 years ago

Position

President

Company

Hy-Vee

Donna Tweeten
West Des MoinesFood and BeverageGroceryRetail

Description

Hy-Vee has appointed Jessica Hendrix, former president and CEO of Saatchi & Saatchi X, as the new chief marketing officer and executive vice president of RedMedia, its retail media network. Hendrix will replace Anna Stoermer, who is transitioning to the role of chief merchandising officer.

Company Information

Company

Hy-Vee

Location

West Des Moines, Iowa, United States

About

Hy-Vee is a Midwest grocery chain with over 550 business units across eight Midwestern states. It is known for providing unparalleled customer service and leveraging first-party data for personalized interactions with consumers.

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ML-powered predictions for Hy-Vee's next move

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Executive Insights

Based on hiring data
New executive impact window
87% of new executives make significant technology decisions within first 100 days
Budget influence
C-level executives control 73% of technology spending decisions
Transformation catalyst
65% of new senior hires launch digital transformation initiatives
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New executives typically review existing vendors within 6 months

Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals — including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications — based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include FundzWatch™ for automated website change detection, Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 200,000+ companies. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.