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First National Financial Appoints Hassan Pirnia as Chief Executive Officer

PRIVATESep 20, 2026•about 2 hours ago

Position

Chief Executive Officer

Company

First National Financial Corporation

Hassan Pirnia
TorontoFinancial ServicesFinanceLendingBanking

Description

Hassan Pirnia will become the president and chief executive officer at First National Financial, effective Nov. 2. He succeeds Jason Ellis, who is retiring after 22 years with the company.

Company Information

Company

First National Financial Corporation

Location

Toronto, Ontario, Canada

About

First National Financial Corporation is one of Canada’s largest non-bank mortgage lenders. The company provides mortgage financing solutions for residential and commercial properties. They focus on offering competitive rates and innovative loan products. First National is publicly traded on the Toronto Stock Exchange.

Fundz sees it the moment First National Financial Corporation changes its leadership, hires an exec or expands, usually minutes after it happens, and tells you who to reach.

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ML-powered predictions for First National Financial Corporation's next move

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First National Financial Corporation changed its leadership. Fundz had it the day it was filed, with the decision-maker at the company attached.

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Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include FundzWatch™ for automated website change detection, Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 285,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.