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Etnia Appoints Massimo Vian as Chief Executive Officer

PRIVATESep 03, 2026
New to company · from Luxottica and Gucci“The company has named Massimo Vian, a former executive at Luxottica and Gucci, as its new chief executive”

Position

Chief Executive Officer

Company

Etnia Eyewear Culture

Massimo Vian
BarcelonaE CommerceFashionRetailLifestyle

Description

Etnia Eyewear Culture has appointed Massimo Vian as its new Chief Executive Officer, succeeding founder David Pellicer, who will take on the role of executive chairman. This leadership change is part of a strategy to enhance the growth of its brands both domestically and internationally.

Quick answer

Etnia Appoints Massimo Vian as Chief Executive Officer (September 3, 2026). Etnia Eyewear Culture is based in Barcelona, Catalonia, Spain.

Who is the new Chief Executive Officer at Etnia Eyewear Culture?
Etnia Eyewear Culture named Massimo Vian Chief Executive Officer, announced September 3, 2026.
What did Etnia Eyewear Culture announce on September 3, 2026?
Etnia Eyewear Culture has appointed Massimo Vian as its new Chief Executive Officer, succeeding founder David Pellicer, who will take on the role of executive chairman. This leadership change is part of a strategy to enhance the growth of its brands both domestically and internationally.
Where did Massimo Vian work before joining Etnia Eyewear Culture?
Massimo Vian joins from Luxottica and Gucci.
What does Etnia Eyewear Culture do?
Etnia Eyewear Culture is an eyewear group that includes brands such as Etnia Barcelona, Lool, Pellicer, Moi Aussi, and The Readers.
Where is Etnia Eyewear Culture based?
Etnia Eyewear Culture is based in Barcelona, Catalonia, Spain.
Which similar companies made leadership changes around the same time?
Borsalino (September 2, 2026), Ralph Lauren (September 4, 2026), The Estée Lauder Companies (September 4, 2026) and Kering (September 1, 2026) also announced leadership changes within 45 days of Etnia Eyewear Culture.

Source: Fundz verified event record.

Other recent leadership changes in E Commerce and Fashion

Executive moves at companies in the same sectors within 45 days, from Fundz verified event records.

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Company Information

Company

Etnia Eyewear Culture

Location

Barcelona, Catalonia, Spain

About

Etnia Eyewear Culture is an eyewear group that includes brands such as Etnia Barcelona, Lool, Pellicer, Moi Aussi, and The Readers. Founded in 2022, the company has a rich heritage with its flagship brand being in the market for 25 years. Etnia is present in over 50 countries through more than 15,000 points of sale. The company aims to accelerate its domestic and international growth.

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Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 281,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.