Position
Chief Executive Officer
Company
Discover Lancaster
LancasterTravelTourismDescription
Discover Lancaster has announced the appointment of Jeffrey Vasser as their new President and CEO, effective May 5th. Vasser brings extensive experience in destination marketing, hospitality management, and stakeholder relations.
Quick answer
Discover Lancaster Appoints Jeffrey Vasser as President and CEO (March 24, 2025). Discover Lancaster is based in Lancaster, Pennsylvania, United States.
- Who is the new Chief Executive Officer at Discover Lancaster?
- Discover Lancaster named Jeffrey Vasser Chief Executive Officer, announced March 24, 2025.
- What did Discover Lancaster announce on March 24, 2025?
- Discover Lancaster has announced the appointment of Jeffrey Vasser as their new President and CEO, effective May 5th. Vasser brings extensive experience in destination marketing, hospitality management, and stakeholder relations.
- What does Discover Lancaster do?
- Discover Lancaster is the marketing organization promoting Lancaster County as a top-tier tourism destination.
- Where is Discover Lancaster based?
- Discover Lancaster is based in Lancaster, Pennsylvania, United States.
- Which similar companies made leadership changes around the same time?
- Alaska Air Group (March 18, 2025), The Theodore Roosevelt Medora Foundation (April 2, 2025), EXO Travel (April 3, 2025) and Spirit Aviation Holdings (April 7, 2025) also announced leadership changes within 45 days of Discover Lancaster.
Source: Fundz verified event record.
Other recent leadership changes in Travel and Tourism
Executive moves at companies in the same sectors within 45 days, from Fundz verified event records.
- Alaska Airlines Appoints Eric Edge as Vice President of Brand & Marketing for Alaska Airlines and Hawaiian Airlines (March 18, 2025)
- Theodore Roosevelt Medora Foundation Appoints Clarence Sitter as CEO (April 2, 2025)
- EXO Travel Promotes Nick Ghosh to Chief Commercial Officer (April 3, 2025)
- Spirit Aviation Holdings Appoints Rana Ghosh as Chief Commercial Officer (April 7, 2025)
- Antara Cruises Appoints Vineet Arora as Chief Operating Officer (April 9, 2025)
- AmaWaterways Promotes Alex Pinelo to Chief Sales Officer and Michal Maguire to Chief Marketing Officer (March 6, 2025)
Who to call at Discover Lancaster, and when
A new leader at Discover Lancaster brings new priorities and often new vendors. The first weeks are when they listen.
- An alert the day Discover Lancaster raises, hires an executive or expands, scored against what you sell
- The decision-makers there, with verified emails
- Who you already know at Discover Lancaster, from your own LinkedIn network
Works inside ChatGPT and Claude. Ask who to call at Discover Lancaster. With Fundz connected, it knows.
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Fundz sees it the moment Discover Lancaster changes its leadership, hires an exec or expands, usually minutes after it happens, and tells you who to reach.
Discover Lancaster changed its leadership. Fundz had it the day it was filed, with the decision-maker at the company attached.
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