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BIRKENSTOCK Appoints Evelyn Chua as Managing Director for South-East Asia and Down Under

PUBLIC · BIRKJul 11, 2024

Position

Managing Director

Company

Birkenstock

Evelyn Chua
evelyn.chua@birkenstock.com
Health CareE CommerceFashionRetail

Description

BIRKENSTOCK has appointed Evelyn Chua as the Managing Director for South-East Asia and Down Under, effective July 1, 2024. In this role, Chua will lead the company's regional operations in a dynamic region, aiming to deepen the company's footprint, elevate its positioning, and expand its multi-channel strategy.

Quick answer

BIRKENSTOCK Appoints Evelyn Chua as Managing Director for South-East Asia and Down Under (July 11, 2024).

Who is the new Managing Director at Birkenstock?
Birkenstock named Evelyn Chua Managing Director, announced July 11, 2024.
What did Birkenstock announce on July 11, 2024?
BIRKENSTOCK has appointed Evelyn Chua as the Managing Director for South-East Asia and Down Under, effective July 1, 2024. In this role, Chua will lead the company's regional operations in a dynamic region, aiming to deepen the company's footprint, elevate its positioning, and expand its multi-channel strategy.
What does Birkenstock do?
BIRKENSTOCK is the inventor of the footbed and is committed to a clear purpose: foot health.
Which similar companies made leadership changes around the same time?
RefrigiWear (July 11, 2024), Olaplex (July 11, 2024), Macy’s (July 10, 2024) and Primark (July 15, 2024) also announced leadership changes within 45 days of Birkenstock.

Source: Fundz verified event record.

Other recent leadership changes in E Commerce and Fashion

Executive moves at companies in the same sectors within 45 days, from Fundz verified event records.

Who to call at Birkenstock, and when

A new leader at Birkenstock brings new priorities and often new vendors. The first weeks are when they listen.

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Company Information

Company

Birkenstock

About

BIRKENSTOCK is the inventor of the footbed and is committed to a clear purpose: foot health. The company's shoemaking tradition can be traced back to 1774. Deeply rooted in orthopedics, the brand stands for superior functionality, the commitment to craftsmanship, uncompromising quality and the promise of an ultimate product experience. The brand transfers this concept of well-being to shoes, sleep systems and natural cosmetics to help make the lives of our customers richer and better.

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Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 281,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.