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Betfred Appoints Nick Cockerill As Chief Product Officer

PRIVATESep 09, 2024•almost 2 years ago

Position

Chief Product Officer

Company

Betfred

Nick Cockerill
BirchwoodGamingGamblingCasino

Description

Nick Cockerill has been appointed as the new Chief Product Officer at Betfred. With over a decade of experience in various industries, Cockerill aims to enhance Betfred's online and retail offerings as part of the company's strategy to become a 'technology-first organisation.' Betfred CEO Joanne Whittaker expressed confidence in Cockerill's ability to contribute to the company's ambitious goals.

Company Information

Company

Betfred

Location

Birchwood, Wisconsin, United States

About

Betfred is a leading betting and gaming company that has been at the forefront of the industry for over 50 years. With over 1300 shops and 9500 employees, we are constantly pushing ourselves to innovate and improve, and we are always on the lookout for the best talent to join our team. In 2019, we entered the US sports betting market as Betfred Sportsbook, and we now operate in 10 states. We have also recently established a new presence in South Africa, with over 50 betting halls, and we own a majority stake in Lottostar, South Africa's largest online betting company. At Betfred, our mission is to provide our customers with the best possible service, products and experience while ensuring responsible gambling. We believe our employees are our greatest asset and we are committed to providing them with the training and development they need to succeed. We offer a range of career opportunities, from retail positions in our shops to roles in our head office. We are also dedicated to giving back to the communities in which we operate. Through our Betfred Supports initiative, we support a range of charities and community initiatives.

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Based on hiring data
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87% of new executives make significant technology decisions within first 100 days
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C-level executives control 73% of technology spending decisions
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65% of new senior hires launch digital transformation initiatives
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New executives typically review existing vendors within 6 months

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