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Bath & Body Works Appoints Daniel Heaf as Chief Executive Officer

PUBLIC · BBWIMay 19, 2025

Position

Chief Executive Officer

Company

Bath & Body Works

Daniel Heaf
ColumbusConsumer GoodsE CommerceFashionRetailBeautyLifestyleCosmetics

Description

Bath & Body Works announced the unanimous appointment of Daniel Heaf as the new Chief Executive Officer, effective immediately. Heaf, a transformative leader with extensive experience in consumer brands, replaces Gina Boswell, who has stepped down from her role as CEO.

Quick answer

Bath & Body Works Appoints Daniel Heaf as Chief Executive Officer (May 19, 2025). Bath & Body Works is based in Columbus, Ohio, United States.

Who is the new Chief Executive Officer at Bath & Body Works?
Bath & Body Works named Daniel Heaf Chief Executive Officer, announced May 19, 2025.
What did Bath & Body Works announce on May 19, 2025?
Bath & Body Works announced the unanimous appointment of Daniel Heaf as the new Chief Executive Officer, effective immediately. Heaf, a transformative leader with extensive experience in consumer brands, replaces Gina Boswell, who has stepped down from her role as CEO.
What does Bath & Body Works do?
Bath & Body Works is a leader in personal care and home fragrance, so we understand the positive impact we can make.
Where is Bath & Body Works based?
Bath & Body Works is based in Columbus, Ohio, United States.
Which similar companies made leadership changes around the same time?
Kering (June 16, 2025), The L'OCCITANE Group (May 16, 2025), Omnes (May 22, 2025) and Moose Knuckles (May 26, 2025) also announced leadership changes within 45 days of Bath & Body Works.

Source: Fundz verified event record.

Other recent leadership changes in Consumer Goods and E Commerce

Executive moves at companies in the same sectors within 45 days, from Fundz verified event records.

Who to call at Bath & Body Works, and when

A new leader at Bath & Body Works brings new priorities and often new vendors. The first weeks are when they listen.

  • An alert the day Bath & Body Works raises, hires an executive or expands, scored against what you sell
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Company Information

Company

Bath & Body Works

Location

3 Limited Parkway

Columbus, Ohio, United States

About

Bath & Body Works is a leader in personal care and home fragrance, so we understand the positive impact we can make. That's why we're passionate about our people, our product and our planet. Learn more about our business practices.

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Bath & Body Works changed its leadership. Fundz had it the day it was filed, with the decision-maker at the company attached.

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