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Appriss Retail Appoints Sarah Cascone as Chief Marketing Officer

PRIVATEDec 18, 2025

Position

Chief Marketing Officer

Company

Appriss Retail

Sarah Cascone
scascone@apprissretail.com
IrvineSoftwareArtificial IntelligenceRetailSaaSAnalytics

Description

Appriss Retail has recently appointed Sarah Cascone as Chief Marketing Officer to enhance its profit protection strategy. The company aims to help retailers reduce losses while protecting margins and maintaining customer loyalty.

Quick answer

Appriss Retail Appoints Sarah Cascone as Chief Marketing Officer (December 18, 2025). Appriss Retail is based in Irvine, California, United States.

Who is the new Chief Marketing Officer at Appriss Retail?
Appriss Retail named Sarah Cascone Chief Marketing Officer, announced December 18, 2025.
What did Appriss Retail announce on December 18, 2025?
Appriss Retail has recently appointed Sarah Cascone as Chief Marketing Officer to enhance its profit protection strategy. The company aims to help retailers reduce losses while protecting margins and maintaining customer loyalty.
What does Appriss Retail do?
Appriss Retail provides retailers with protection against fraud and abuse for every transaction, no matter where it happens.
Where is Appriss Retail based?
Appriss Retail is based in Irvine, California, United States.
Which similar companies made leadership changes around the same time?
Enverus (December 9, 2025), Chorus Intelligence (January 14, 2026), ON (January 28, 2026) and Sinch (December 15, 2025) also announced leadership changes within 45 days of Appriss Retail.

Source: Fundz verified event record.

Other recent leadership changes in Retail and SaaS

Executive moves at companies in the same sectors within 45 days, from Fundz verified event records.

Who to call at Appriss Retail, and when

A new leader at Appriss Retail brings new priorities and often new vendors. The first weeks are when they listen.

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Company Information

Company

Appriss Retail

Location

Irvine, California, United States

About

Appriss Retail provides retailers with protection against fraud and abuse for every transaction, no matter where it happens. With more than 20 years of retail data science expertise and experience, we’ve built a collective, omnichannel intelligence platform that is trusted by over 60 of the top 100 U.S. retailers, covering 40% of all U.S. omnichannel sales across 150,000 locations. Globally, Appriss Retail reaches 45 countries across six continents. The company provides relevant, actionable, and profitable collective intelligence to retail operations, finance, marketing, and loss prevention teams. Appriss Retail’s performance-improvement solutions yield measurable results with a significant return on investment.

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Appriss Retail changed its leadership. Fundz had it the day it was filed, with the decision-maker at the company attached.

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