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AN USA Appoints Aaron Heidebreicht as CEO for North American Business

PRIVATEMar 11, 2024

Position

Chief Executive Officer

Company

Applied Nutrition

Aaron Heidebreicht
LiverpoolHealth CareFitnessWellness

Description

AN USA announces the appointment of Aaron Heidebreicht as CEO of its North American business, a seasoned executive with over 20 years of experience in the active nutrition, athletics and functional food & beverage sectors.

Quick answer

AN USA Appoints Aaron Heidebreicht as CEO for North American Business (March 11, 2024). Applied Nutrition is based in Liverpool, Merseyside, United Kingdom.

Who is the new Chief Executive Officer at Applied Nutrition?
Applied Nutrition named Aaron Heidebreicht Chief Executive Officer, announced March 11, 2024.
What did Applied Nutrition announce on March 11, 2024?
AN USA announces the appointment of Aaron Heidebreicht as CEO of its North American business, a seasoned executive with over 20 years of experience in the active nutrition, athletics and functional food & beverage sectors.
What does Applied Nutrition do?
Applied Nutrition is the U.K.’s fastest-growing sports and lifestyle nutrition brand, supporting fitness goals for customers across the world through tested, high quality, and great tasting supplements.
Where is Applied Nutrition based?
Applied Nutrition is based in Liverpool, Merseyside, United Kingdom.
Which similar companies made leadership changes around the same time?
Wahoo Fitness (March 19, 2024), Noom (March 1, 2024), LIFE FITNESS (March 1, 2024) and Herbalife Ltd. (March 21, 2024) also announced leadership changes within 45 days of Applied Nutrition.

Source: Fundz verified event record.

Other recent leadership changes in Fitness and Wellness

Executive moves at companies in the same sectors within 45 days, from Fundz verified event records.

Who to call at Applied Nutrition, and when

A new leader at Applied Nutrition brings new priorities and often new vendors. The first weeks are when they listen.

  • An alert the day Applied Nutrition raises, hires an executive or expands, scored against what you sell
  • The decision-makers there, with verified emails
  • Who you already know at Applied Nutrition, from your own LinkedIn network

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Company Information

Company

Applied Nutrition

Location

Liverpool, Merseyside, United Kingdom

About

Applied Nutrition is the U.K.’s fastest-growing sports and lifestyle nutrition brand, supporting fitness goals for customers across the world through tested, high quality, and great tasting supplements. Whether you're looking to get stronger, increase your fitness, smash personal bests, or simply lead a healthier lifestyle - Applied Nutrition can support you with a variety of precisely formulated supplements, developed, produced, and packaged by us, right here in the U.K.

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Fundz sees it the moment Applied Nutrition changes its leadership, hires an exec or expands, usually minutes after it happens, and tells you who to reach.

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Applied Nutrition changed its leadership. Fundz had it the day it was filed, with the decision-maker at the company attached.

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Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 281,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.